BAŞAK ALTAN
Reimagining the future through design.

CASE STUDIES

CASE STUDY: ENVISIONING WORKSHOPS WITH MICROSOFT & PARTNERS

 
 
 

SKILLED FACILITATION THROUGH DESIGN STRATEGY

As a senior creative strategist adviser with Indigo Slate’s Human experience Innovation Studio, I lead design thinking workshops for their diverse industry partners ranging from Healthcare, Commercial Banking, Financial Services, Education and Non Profit organizations. I design and facilitate envisioning workshops for Microsoft Catalyst team, a customer engagement journey that Microsoft and their partners use to help businesses conceive and realize business transformation.

CHALLENGE:

How to build, plan, and execute digital transformation strategies for organizations with a proven, innovative approach?

SOLUTION:

I advise on the overall strategy and design of the envisioning workshops for Microsoft and their clients through a co- creation process to support their clients digital transformation journey.

IMPACT:

As a direct result of this mentorship and collaboration Microsoft Catalyst partners :

  • Accelerated opportunities, expanded solution offerings and increased deal size effectively

  • Helped “where to start” on partner transformation journey.

  • Validated where the real value opportunity is in each partner’s transformation.

  • Brought stakeholders from different areas of partner’s organization together to engage in discussion, highlighting where there is alignment, or misalignment in views, goals or strategies.

  • Encouraged stakeholders to break away from conventional thinking and the constraints of the current state.

  • Created the foundation for organizational change, by helping partner’s stakeholders to understand the challenge, envision what the future state looks like, and motivate them to promote the change within their organizations.

 
 
Basak Altan